Undeniably Dairy
Undeniably Dairy NYC Experiential Design
Connect to what’s real
Whether it’s your pumpkin latte, the whipped cream on your pie, or a delectable grilled cheese: it’s Undeniably Dairy.
We connected New Yorkers in Times Square with the people and farmers behind the real, fresh dairy foods on your plate. Partnering with New York-based artist Timothy Goodman, we created a food truck serving up delicious grilled cheese sandwiches and chocolate milk! To reinforce the concept that most dairy is locally produced and sourced within miles of its distribution, we invited local farmers to come and talk about their process while guests hang out and play oversized “connected” games.
![CheesePull2[2].jpg](https://images.squarespace-cdn.com/content/v1/5b292b94e17ba3fd04aec5e6/1545106774033-1ZN46YGFZ2B4SQ8SLVSH/CheesePull2%5B2%5D.jpg)
![Connect4 (2)[2].jpg](https://images.squarespace-cdn.com/content/v1/5b292b94e17ba3fd04aec5e6/1545106773652-6H0CG5KVP919CDRXAQK6/Connect4+%282%29%5B2%5D.jpg)
![Milk2[2].jpg](https://images.squarespace-cdn.com/content/v1/5b292b94e17ba3fd04aec5e6/1545106774836-7B0BOKAN6ZGKCQQVYGHH/Milk2%5B2%5D.jpg)
